About the Role

As Product Marketing Manager (PMM) for Sibros, you’ll support one of the world’s fastest growing autotech companies by owning the overall product marketing function for our award-winning Deep Connected Platform that’s taking the industry by storm.

Today’s most valuable and forward thinking automotive manufacturers are turning to Sibros to power their connected vehicle ecosystems of today and tomorrow - from makers of the hottest new EVs and trucks to iconic luxury cars, 2-wheelers, commercial trucks and beyond.

The PMM will be responsible for accelerating demand of Sibros’ Deep Connected Platform via effective product messaging, positioning and portfolio marketing initiatives. You will work closely with Engineering, Sales and Marketing teams to amplify the value of our market leading connected vehicle products by creating high quality content with an emphasis on use case ideation, business outcomes and competitive differentiation. Responsibilities include but are not limited to:

  • Own and manage the product messaging and positioning for Sibros’ Deep Connected Platform (DCP) that resonates with our customer personas
  • Package and launch new products, version releases or key feature updates
  • Craft compelling content (written + visual) to help customers better understand platform offering capabilities and unique differentiators
  • Create and maintain a library of relevant use case ‘recipes’ by various segments and types that can be showcased on videos and websites
  • Interface with customers and partners to create product oriented blogs, whitepapers, webinars and/or customer success stories
  • Cross collaborate with internal firmware, cloud and marketing team members to execute plans and deliverables
  • Optimize and maintain key customer facing assets - product presentations/collateral and product pages on sibros.com
  • Script and oversee the creation of effective product explainer videos
  • Provide sales enablement resources and services to internal sales and business development stakeholders
  • Drive product marketing focused digital ad or communication campaigns to increase ecosystem awareness and knowledge of Sibros solutions and benefits
  • Become an expert for our market by leveraging competitive intelligence, market research, internal and customer feedback.

Minimum Qualifications

  • 5+ years of product marketing experience
  • Ability to simplify technical concepts into short form copy and visuals
  • Excellent English writing, presentation and editing skills
  • Self-motivated with a strong work ethic
  • Seeking challenges in a fast growing environment
  • Excellent interpersonal skills

Preferred Qualifications

  • Background in one or more of the following areas: automotive, IoT, software development and/or embedded systems

Equal Employment Opportunity

Sibros is committed to a policy of equal employment opportunity. We recruit, employ, train, compensate, and promote without regard to race, color, age, sex, ancestry, marital status, religion, national origin, disability, sexual orientation, veteran status, present or past history of mental disability, genetic information or any other classification protected by state or federal law.